New Business Trends

Where is the Puck Going?

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Entries from January 2007

The Future of Marketing – As Published on American Marketing Association Web Site

January 31st, 2007 · Add Comment

Gian Fulgoni, founder and chairman of comScore, did a survey specifically for the AMA and Mplanet 2006. Check out this article here. Some of the facts and predictions that caught my attention: – Broadband Internet users now spend $224 per month online – Consumer online spending should total $170 billion by the end of the […]

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Tags: New Internet Marketing Trends · New Marketing Trends

iPhone – Great New Product with the Poor Brand Name

January 31st, 2007 · 2 Comments

I just can’t resist to comment Apple’s new Internet phone: this is just another example of fantastic marketing job by Apple. Great and exciting new product with great potential… No doubt people will LOVE iPhone. To me Apple and Mr. Jobs are probably the world champions of marketing today (although it is tied race with […]

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Tags: New Marketing Trends · New Products

Have You Gone Virtual?

January 12th, 2007 · Add Comment

More and more businesses are discovering the power of “virtual”. Fifteen years ago business magazines in North America started writing about “VIRTUAL COMPANY”. Virtual company became reality and proven business model particularly in the Internet age. Today, we often refer to it as “networked” company: company that does not have the traditional structure and resources […]

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Tags: New Business Trends · New Marketing Trends

Executives Give Their Prognostications on Technology Innovations

January 2nd, 2007 · Add Comment

Four predictions regarding technology innovations as published in Fortune (December 29th issue, article “The Next Big Thing” by Lee Smith, underwritten by Nasdaq): 1) ALTERNATIVE ENERGY: with China leading the way 2) WEB will be even more central in people’s lives due to changes in consumer demand: consumer will demand information accessible everywhere, edited and […]

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Tags: Technology Innovations