Where is the Puck?

Part 4 on KNOW-WOW!: the art of delighting to achieve success in business.
You all know of Pareto’s 20-80 principle. It says that 20% of your input (products, markets, customers) will bring you 80% of your overall output.
Well, the input-output imbalance holds true here as well. Actually, this imbalance proves to be even more […]

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Part 3 on KNOW-WOW!: the art of delighting to achieve success in business.
The best way to delight is to GIVE: give more than your customers would normally expect.
This is actually the tough part. We have been taught that business success is all about receiving or TAKING. Right? Think again. Those who have learned […]

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Check out one of the newest interactive tools for trend discovery and trend tracking. The tool is still in its development stage: it can be found on Google Labs (http://www.google.com/trends). The underlying assumption here is that the trends can be identified based on what people search for on the Internet. The more searches for particular […]

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