Where is the Puck?

Microsoft is working on a coffee-table-shaped “surface computer” … based on Bill Gates’ view of a future where the mouse and keyboard are replaced by more natural interaction using voice, pen and touch…
“Microsoft Surface” will allow people to touch and move objects on screen for everything from digital finger painting and jigsaw puzzles to […]

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According to research done by eMarketer podcasting is trend not exclusively reserved for young people students and alike. Note these facts:
- Most iTunes podcasts (31%) are done by individuals with $100,000+ household income
- Most iTunes podcasts (47%) are done by those with College / graduate degree
- 69% of iTunes podcasts are done by males
To […]

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Google has recently launched new tool designed to help you identify new trends. In addition to already existing tools Google Trends and Zeitgeist Google will now also enable tracking list of the current top 100 fastest rising search trends and it will be refreshed several times daily. Check out http://www.google.com/trends/hottrends.

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In the most recent issue of Fortune Magazine (May 14, 2007), Ray Kurzwell, visionary thinker and futurist, inventor of flatbed scanner, electric piano, large vocabulary speech recognition software and man who successfully predicted that the computer will beat men in chess (it happened in 1997, one year before his prediction!), says that we […]

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I wrote about advertainment and Youtube earlier on this blog… Here is similar yet special new form of advertising: ADVERGAMING. Integrating advertising messages in Internet Games. Brands like Skittles, Chips Ahoy, Cheetos, Mountain Dew have already been using this new approach. Many believe this will work out well for two reasons a) high emotional […]

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As we have just figured what is meant by Web 2.0 (user generated content; interaction; putting YOU in charge) there is now talk about Web 3.0! The new web (Semantic web or Web 3.0) will become more intelligent by transforming web pages into web database. Discovery engines (described before on this […]

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Marketing Trends – According to Dennis L. Dunlap, CEO of American Marketing Association (as presented on AMA Conference, BC Chapter, May 11, 2007):

1. Empowered Consumer
2. New Media
3. Audience Fragmentation
4. Mass Customization
5. Channel Power
6. More Commoditization
7. Globalization
8. Profitable Growth Quest

OK, but how do you win in the future? Here is Dunlap’s list of five winning […]

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