Where is the Puck?

5 Steps to a Social Media Avalanche of Customers by By Doug Firebaugh… (abbreviated and adopted by Ivan Surjanovic – see the original article here: http://www.sitepronews.com/archives/2010/jun/21prt.html 1. CONNECT Connect with people on Twitter, on Facebook, on LinkedIn, on Youtube… 2. CONVERSATION Start conversation.. show interest in others… 3. VALUE Bring in the magnet to pull [...]

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One of the most influential marketing thinkers on the planet, Philip Kotler recently wrote a book on Marketing 3.0: From Products to Customers to the Human Spirit Here is the description of Marketing 3.0 in Kotler’s own words: “My colleagues and I believe that Mktg 1.0 represented an effort to establish the superior performance of [...]

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