New Business Trends

Where is the Puck Going?

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Entries from October 2012

Google’s Self Driving Car Project

October 30th, 2012 · Add Comment

Where is the technology going? Check out Google’s self-driving car project here… Oh, thanks to Siavash, my student at the Capilano University, who brought this to my attention… Tweet

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Tags: New Products

Hans Rosling: 200 Years That Changed the World

October 23rd, 2012 · Add Comment

World’s renowned statistician, Hans Rosling, shows how all the countries of the world have developed since 1809 – 200 years ago. Note dramatic growth both in income per person and in the life expectancy (life expectancy doubled from forty to more than eighty years of age). Tweet

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Tags: Economic Trends

Research on the WOW! factor and Word of Mouth

October 22nd, 2012 · Add Comment

Be part of my research on the WOW! factor! Please answer this short survey even if you did the similar survey before: www.surveymonkey.com/s/wom3 It takes only several minutes. THANKS! I will share my research results on this blog in the future. IvanTweet

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Tags: Viral Marketing · Word of Mouth

The Thank You Economy!

October 15th, 2012 · Add Comment

Gary Vaynerchuk on the “Thank You Economy”, on the importance of building relationships with customers through social media… It is not about numbers of followers or likes, it is about the ENGAGEMENT with your potential customers. Very insightful! Tweet

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends

Random Acts of Kindness (TED Video)

October 12th, 2012 · Add Comment

Earlier on this blog I have posted about “Random Acts of Kindness” as a new trend and sound marketing strategy to create “WOW!”. Here are two recent examples: Danish chocolate company Anthon Berg opened so-called “The Generous Store” by inviting the customers to purchase by promising to do a good deed for someone they love! […]

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Tags: New Business Trends · Viral Marketing · Word of Mouth

Six Mobile Marketing Innovations

October 4th, 2012 · Add Comment

According to Forbes, the “political campaigns are to marketing innovation what big defense budgets are to technology innovation”. Here are the six mobile marketing innovations applied in US presidential elections: 1) Hyperlocal targeting 2) Micro geotargeting 3) Mobile payments 4) Social sharing 5) Real-time data 6) Engagement Read more here… Tweet

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Tags: New Business Trends · New Internet Marketing Trends