New Business Trends

Where is the Puck Going?

Where is the Puck Going? header image 4

Entries from December 2013

BizTech Q&A: Free e-book

December 23rd, 2013 · Add Comment

BizTech Q&A is our answer to the most common technology questions related to your business, as published in Business in Vancouver in 2013. We are presenting useful tools and tips that will help you stay on top of the newest business and technology trends. Check out our columns on: – “The Three biggest Internet marketing […]

[Read more →]

Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends · Technology Innovations · Uncategorized · Viral Marketing · Word of Mouth

Brand Advocacy Index!

December 4th, 2013 · Add Comment

Boston Consulting Group (BCG) has introduced a new metric analyzing word-of-mouth, the “Brand Advocacy Index” (BAI). BCG says the word-of-mouth metric is important, considering separate research showing that two-thirds of consumers consult friends and family before purchasing, and half consult consumer opinions online. Read more. Tweet

[Read more →]

Tags: Viral Marketing · Word of Mouth

The biggest e-commerce spending day in history

December 4th, 2013 · Add Comment

According to many researchers, the Cyber Monday (December 2nd) was the biggest e-commerce spending day in US history. Adobe reports that total online sales grew 16% to hit a new high of $2.29 billion in one single day. According to Adobe, mobile commerce accounted for 18.3% share of total e-commerce sales on Cyber Monday and […]

[Read more →]

Tags: Economic Trends · New Business Trends · New Internet Marketing Trends · New Marketing Trends