New Business Trends

Where is the Puck Going?

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Entries Tagged as 'New Business Trends'

Five Tips for Creating Effective Google Ads

March 15th, 2014 · Add Comment

Have you ever wondered what makes powerful pay-per-click ads? Remember, you have quite limited space to make AIDA impact (Attention-Interest-Desire-Action). Here are five easy to follow rules: – Be targeted – Stress the key benefit – Provide call to action – Put the keywords in the display URL – Take visitors to landing page Watch […]

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Tags: New Business Trends · New Internet Marketing Trends

Top tech tips for launching a successful crowdfunding campaign!

March 4th, 2014 · Add Comment

As published in Business in Vancouver, by Cyri Jones and Ivan Surjanovic Tweet

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Tags: New Business Trends · New Internet Marketing Trends

BizTech Q&A: Free e-book

December 23rd, 2013 · Add Comment

BizTech Q&A is our answer to the most common technology questions related to your business, as published in Business in Vancouver in 2013. We are presenting useful tools and tips that will help you stay on top of the newest business and technology trends. Check out our columns on: – “The Three biggest Internet marketing […]

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends · Technology Innovations · Uncategorized · Viral Marketing · Word of Mouth

The biggest e-commerce spending day in history

December 4th, 2013 · Add Comment

According to many researchers, the Cyber Monday (December 2nd) was the biggest e-commerce spending day in US history. Adobe reports that total online sales grew 16% to hit a new high of $2.29 billion in one single day. According to Adobe, mobile commerce accounted for 18.3% share of total e-commerce sales on Cyber Monday and […]

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Tags: Economic Trends · New Business Trends · New Internet Marketing Trends · New Marketing Trends

Creating WOW! Through Inspiration on TEDx

August 13th, 2013 · 1 Comment

Here is the 16 minute TEDx video version of my four-year PhD research on viral marketing, wow factor, new trends in marketing, WOW IQ, my 10-300% principle and – WORD OF MOUTH EQUITY formula! Tweet

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Tags: "Know-Wow" · New Business Trends · New Internet Marketing Trends · New Marketing Trends · Viral Marketing

Best ways for business to harness the accelerated word-of-mouth momentum of viral marketing

May 8th, 2013 · Add Comment

What exactly is viral marketing? Does it happen online of offline? What are the best examples of viral marketing? How reliable is viral marketing? What is the key to viral marketing success? Find answers to these and more questions in Cyri and Ivan’s column published in “Business in Vancouver”. Tweet

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends · Viral Marketing · Word of Mouth

The Thank You Economy!

October 15th, 2012 · Add Comment

Gary Vaynerchuk on the “Thank You Economy”, on the importance of building relationships with customers through social media… It is not about numbers of followers or likes, it is about the ENGAGEMENT with your potential customers. Very insightful! Tweet

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends

Random Acts of Kindness (TED Video)

October 12th, 2012 · Add Comment

Earlier on this blog I have posted about “Random Acts of Kindness” as a new trend and sound marketing strategy to create “WOW!”. Here are two recent examples: Danish chocolate company Anthon Berg opened so-called “The Generous Store” by inviting the customers to purchase by promising to do a good deed for someone they love! […]

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Tags: New Business Trends · Viral Marketing · Word of Mouth

Six Mobile Marketing Innovations

October 4th, 2012 · Add Comment

According to Forbes, the “political campaigns are to marketing innovation what big defense budgets are to technology innovation”. Here are the six mobile marketing innovations applied in US presidential elections: 1) Hyperlocal targeting 2) Micro geotargeting 3) Mobile payments 4) Social sharing 5) Real-time data 6) Engagement Read more here… Tweet

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Tags: New Business Trends · New Internet Marketing Trends

Growth of Online Display (Branding) Advertising

June 19th, 2012 · Add Comment

According to a June 2012 forecast from ZenithOptimedia online advertising is expected to grow on average by 16% a year between 2011 and 2014. Where is the online advertising dollar going to be spent? Paid search (= pay per click on Google or Yahoo/Bing) will still account for the largest proportion of online ad spending […]

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends