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Entries Tagged as 'New Internet Marketing Trends'

The “Periodic Table” of Social Media Content Marketing

December 23rd, 2015 · Add Comment

Here is the nice inventory of different of social media content formats, content types, social media platforms, sharing triggers and metrics as developed by Chris Lake and EConsultancy: Tweet

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Tags: New Internet Marketing Trends · New Marketing Trends

Inadequacy vs. Empowerment Marketing: Which One Has More Word of Mouth Potential?

April 13th, 2015 · Add Comment

Check out this excellent and inspiring video and article by Jonah Sachs on “Winning the Story Wars” and on Inadequacy Marketing vs. Empowerment Marketing. Here is a quick recap of Sach’s ideas in his own words: “Since the emergence of modern marketing, professional communicators have relied on the “inadequacy approach”. Tell your audience that the […]

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Tags: New Internet Marketing Trends · New Marketing Trends

Free Mini Course in Social Media Marketing

December 25th, 2014 · Add Comment

Take a free Mini Course in Social Media Marketing by Ivan & iPower Lab! http://www.ipowerlab.com/mini-course-in-social-media/ Tweet

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Tags: New Internet Marketing Trends

101 Digital Marketing Tips for 2015

December 25th, 2014 · 4 Comments

FREE slide show presentation: 101 Digital Marketing Tips for 2015 from Ivan & iPowerLab! http://www.ipowerlab.com/wp-content/uploads/2014/12/101DigitalMarketingTips-2015.pdf Tweet

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Tags: New Internet Marketing Trends

Mobile Marketing Growth

October 2nd, 2014 · Add Comment

Mobile Marketing Growth: from 2.1% (2010) to 59% (estimated in 2017) share in search advertising! According to eMarketer, in 2010, a mere 2.1% of all digital search ad dollars were spent on mobile devices. That amount increased 22.1% in 2013 and is expected to surpass 59% by 2017. Read more about mobile marketing stats and […]

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Online Training in Digital Marketing!

July 8th, 2014 · Add Comment

Online training in digital marketing! Get a better job, enhance your resume, or start your own online business! This certificate-based, 100% online course will give you a big picture understanding of online marketing strategy, but also hands-on skills for day-to-day implementation of online marketing tactics. The participants will gain skills in the field of digital […]

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Tags: New Internet Marketing Trends · New Marketing Trends · Technology Innovations · Viral Marketing

From 4Ps to 4Es of Marketing!

June 14th, 2014 · Add Comment

Nice overview of how marketing is changing today by Brian Fetherstonhaugh and Ogilvy. From 4Ps to 4Es: Product – > Experience Price -> Exchange Promotion – > Evangelism Place – > Everywhere Read more here… Tweet

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends · Viral Marketing · Word of Mouth

How are marketing departments going to allocate their budgets in the future?

April 15th, 2014 · Add Comment

How are marketing departments allocating budgets? According to research published by Marketing Sherpa, here is how many respondents (% of 821 participants in the survey) plan to INCREASE their spending on the following marketing tactics: Website: 69% (i.e. 69% of surveyed respondents said they are likely to increase their spending) e-Mail marketing: 64% Social media […]

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Tags: New Internet Marketing Trends · New Marketing Trends

e-Learning Boom!

March 26th, 2014 · Add Comment

According to BBC’s World Business Report, the global education market is going to grow to $6.3 trillion by 2017 from $5 trillion today. Meanwhile, e-learning, with 23% annual growth, is education’s fastest-growing segment. e-learning currently constitutes only 2% of the overall education market. That leaves the door open to kick-start the real online learning revolution. […]

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Tags: New Business Trends · New Internet Marketing Trends · Trend Stats

The Seven Habits of Successful Online Marketers

March 18th, 2014 · Add Comment

(Excerpts from the original article published in Business in Vancouver) There are many different proven business models and e-marketing strategies on the Internet. In spite of these differences, we will now explore what most Internet entrepreneurs have in common. Inspired by Stephen Covey’s famous book The Seven Habits of Highly Successful People, here is how […]

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Tags: New Business Trends · New Internet Marketing Trends · New Marketing Trends